Research on the Construction of Wechat Embedded Subject Service Platform Based on Information Behavior
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摘要: 随着社会的不断发展与经济的提高,我们的社会不断趋于网络化和信息化,学科服务平台需要在服务模式方面进行 创新,对服务内容进行深化,突破资源和获取渠道的限制。微信嵌入式学科服务平台的构建构建可以很好的改善上述问题,可 以根据用户的习惯和信息行为,精准的为用户推送相关信息,成本低廉的同时,可以提高用户粘性,强化与用户的互动。基于此, 本文将浅谈信息行为导向的微信嵌入式学科服务平台构建研究。Abstract: With the continuous development of society and the improvement of economy, our society tends to be network and information,The subject service platform needs to innovate in the service mode, deepen the service content, and break through the limitations of resources and access channels.The construction of wechat embedded subject service platform can improve the above problems. It can accurately push relevant information for users according to users' habits and information behavior. At the same time, it can improve user stickiness and strengthen interaction with users.Based on this, this paper will discuss the information behavior oriented wechat embedded subject service platform construction research.
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